About Us

Fitness Culture was founded in 2015 aiming to innovate in the field of micro-exercise equipment and beyond.

Fitness Culture was inspired and created by the owner of HNFC Academy (a pioneering organization in the training of Exercise Professionals) Ioannis Pennas. The idea started as a natural need to provide exceptional exercise equipment to HNFC trainees. Equipment that was missing from the domestic market.

Over the years, Fitness Culture has become a point of reference for the most “cutting edge” and innovative products that emerge in the field of Fitness worldwide.

Welcome to the future of fitness.

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Exclusive Partnerhsips

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Happy Customers

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Equipment Delivered

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Culture Shaped by Teaching Hours

We Shape the Future of Human Performance

From 2019, in collaboration with HNFC and the largest educational organizations and Professionals in the field of personalized exercise and improvement of human performance, we offer tailor made services of posture, movement and athletic performance assessment. Additionally, we offer Personal Coaching and Personal Training services Online or Onsite!